Digital stamp card for cafes

Cafes typically use 8–10 stamps. To find the right number, answer two questions: how often do your regulars come each week, and what does the reward cost you?

Example (all numbers are examples only): an office regular who comes twice a week fills 10 stamps in five weeks. A weekend customer who comes once a week needs two and a half months for the same card. If both groups can finish the card in a reasonable time, the target is right. If weekend customers are the majority, 8 stamps is fairer.

Count the reward at your cost, not the menu price: a ₺120 latte costs you much less. The full calculation is in the ROI guide, and reward ideas are in the cafe loyalty ideas guide.

• Afternoon dip: if your cafe is quiet between 2 and 5 pm, set double-stamp days for those hours. The morning rush needs no discount.
• Welcome stamp: give a free stamp to anyone adding the card for the first time. An empty card delays the second visit.
• Win-back: a regular who has not come in for two weeks gets a one-line nudge on the lock screen ("Your coffee is waiting, and so are your stamps").
• Beans and takeaway: if you sell coffee beans or pastry boxes, reward by amount with a points card instead of stamps.
• Birthday: a free drink in the birthday week. Automated campaigns are in the Growth and Pro plans.

The morning queue must not get longer. Customers add the card while they wait at the table or in line. At the till the barista only scans the card's QR and the stamp lands in Wallet instantly.

1. Put the QR table card at eye level: next to the counter, at the sugar and napkin station, and on every table.
2. Give the barista one line: "Do you have our Wallet card? Your tenth coffee is on us."
3. Scan the same QR for takeaway customers at handover; the stamp counts the same way.
4. Open a separate staff account for each barista. The dashboard shows how many stamps each shift gave.